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Press Release “GIFTS EXPO. SPRING 2008”

Eastern Europe\'s Biggest International Specialized Trade Fair \"GIFTS EXPO. SPRING 2008\" will be held on the 24 – 27th of March in Moscow, in «MANEZH» Exhibition Complex. The fair includes the salons: GIFTS AND INTERIOR DECORATION, “COSTUME JEWELLERY AND ACCESSORIES”, \"CHRISTMAS AND FESTIVE DECORATIONS\", “HOUSEWARE AND DINING DÉCOR”, “BUSINESS SOUVENIRS AND CORPORATIVE GIFTS”.

Fair Organizer is GIFTS EXPO Ltd.
The fair is held under the support of Gifts, Houseware and Costume Jewellery Manufactures and Suppliers Association, Russian and Moscow Foundations for Consumers Right Protection.

“GIFTS AND INTERIOR DECORATION” salon is characterized by variety of assortment: gifts and souvenirs, interior items, gifts and souvenirs from worldwide, handicrafts, leather items, postcards, clocks and watch, soft toys, gifts wrapping, silver articles, exclusive gifts, articles made to order and many others.

\"COSTUME JEWELLERY AND ACCESSORIES\" salon expands the fashion borders and introduces to Russian buyers and trade agents the most famous trademarks, new tendencies and the latest collections of fashion accessories, bijouterie and decorations, sun glasses. The products assortment presented at the fair is very wide and can satisfy the requires of the customers with different level of income.

At \"HOUSEWARE AND DINING DECOR\" salon the whole spectrum of houseware and tableware, items for table setting and table decoration is submitted: tableware made of glass, crystal, porcelain, ceramics, metal and other materials, exclusive tableware, cutlery, kitchenware, textile products for home and many others.

\"CHRISTMAS AND FESTIVE DECORATIONS\" salon offers a wide range of New Year and festive products: New Year toys and decorations, New Year Artificial Trees, Decorative and aroma candles, Carnival costumes, etc.

“BUSINESS SOUVENIRS AND CORPORATIVE GIFTS” salon presents business-souvenirs, promotion products, corporative VIP-gifts and souvenirs, office supplies, polygraphic production, prizes and rewards, etc.

More than 300 companies will present about 700 trademarks. Among fair exhibitors there are companies from Russia, the CIS and foreign countries: France, Italy, The Czech Republic, Hong Kong, China, Taiwan, India, Chile, Latvia, Lithuania. National pavilions of India, Taiwan and Hong Kong will be held at the fair. Foreign companies presenting their products at the fair are interested in searching partners and distributors in Russia and consider the fair as the best way of entry to the Russian market.

International trade fair “GIFTS EXPO” reflects the rapid development of the Russian gift and souvenir market. The general market volume only in Moscow is $ 2 mlrd. By the specialists’ opinion the market will grow in the nearest future in quality as well as in quantity. The original and unique gifts will be popular with customers. Meanwhile the majority of participants of gift market are expanding their activity enlarging the assortment and increasing the number of stores.

The costume jewellery market growth is about 30-40 % every year. Bijouterie and accessories keep 20 % of this market together with gold and silver jewellery (50 %), hand watches (20 %) and premium-level jewellery (10%). The bijouterie market is far from saturated and entry into the market is fairly easy. The hair accessories sector is developing the most rapidly. In the nearest future specialists expect the consolidation of small market participants and the division of the market between several major market players. The entry to this market of major international players is also possible and can’t be excluded. The bijouterie demand depends on the fashion.

The Russian promotional souvenirs market has great prospects as well. According to specialists’ opinion, annual growth is close to 20 %, in some companies this index reaches 40 %. So its volume can exceed $ 1 mlrd by 2012 if the rate of growth is the same as at the present time.

The size of houseware market is $ 1,6 – 1,8 mlrd per year. The tableware market volume is $ 550 – 660 mln. Russian market of tableware is presented by products made of different materials: metal, glass, plastic. Ceramic and porcelain tableware is a particular market favorite.

As for the New Year gifts market, the main trend is the earlier commencement of consumer activity. The other trends are the growing demand for expensive New Year products and the increasing interest in exclusive and original gifts. The interest in such gifts is shown in different price segments (the sources: “RosBusinessConsalting”, magazine “Optovik Business Market”, web-sites www.suvenir.segment.ru, www.com.sibpress.ru, www.upakru.ru).

International trade fair “GIFTS EXPO” is an effective business area for commercial contacts and negotiations, for professional exchange of business information. The fair is visited by producers, importers, regional dealers, distributors, representatives from wholesale companies, specialized retail shops and salons, trading houses, shopping centers and department stores, advertising agencies, marketing and promotion departments of the leading companies and banks, interior designers and many other Russian and foreign specialists. Advantageous dates, prestigious fair ground “MANEZH” Exhibition Complex situated in the center of Moscow, large experience of international fairs organization and project idea form high level of international trade fair “GIFTS EXPO”.

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